It may seem a little strange to see the name of libation empire Skyy associated with film, but they’ve been huge supporters of the independent movie scene — they even helped host premieres for films like “Boys Don’t Cry” and “The Virgin Suicides”.
Skyy will launch their Short Film Awards festival with the help of the American Cinematheque — Hollywood’s first movie theatre. The four categories for all film entries are fiction, non-fiction, animation…and “cocktail moment,” wherein a drinks-related event must occur. So, does it count if you’re drunk when you’re filming?
The American Cinematheque is in charge of submissions and judging, and a panel of industry notables has been selected to take the task on, including film critic Graham Fuller and Doug Liman, the director of “Go!” and the now-classic, pro-cocktail) “Swingers”. The top prize for each category is a bountiful $5,000, and other perks, like a full-page Variety ad for the four winners and an air date for the Sundance Channel, are also included.
All submissions are accepted between now and [ February 28th, 2001, ] and final results will be announced in April. For all details and submission requirements, go to [ the Skyy website. ], and also check out [ the American Cinematheque homepage ] for more details as they develop.